There are many marketing tools on the market, but HubSpot is by far the best. HevoData says, "HubSpot Marketing Hub is a comprehensive digital marketing solution that integrates Customer Relationship Management (CRM), email marketing, and campaign automation." With so many facets to the HubSpot Marketing Hub, there's no one easy answer as to why it's the best! Here are the top five reasons why HubSpot is the greatest marketing tool ever:
Easy to Use Platform
The first reason is that HubSpot integrates all of your marketing tools into one easy to use platform. This means that you can manage your email list, social media accounts, and website all from one place.
From set up to use, HubSpot offers 24/7 help along the way. Its intuitive layout and helpful hints on each screen guide you through the first few sessions. With little help your team will be on their way!
Trackable Results
Another great reason to use HubSpot is that it allows you to track your results. You can see how many people opened your emails, clicked on your links, and visited your website. This information is invaluable for understanding what is working and what needs to be improved.
Their in-depth reporting takes it to the next level. Metrics provide open rates, click-through rates, and even time reading or scanning your email. With so many tools at your disposal you can quickly drill down to the metrics you need.
Email Marketing Newsletters
Third, HubSpot makes it easy to create beautiful email marketing newsletters. The drag-and-drop editor makes it simple to add images, videos, and call-to-action buttons. Plus, the templates are designed to look great on all devices.
They make it ridiculously easy for anyone, regardless of their comfortability with technology. You can plug in your images and text and they'll format it beautifully. Or, if you're feeling more adventurous, you can format your own newsletter using their array of tools.
Wide Range of Features
Fourth, HubSpot offers a wide range of features to help you succeed with your marketing. For example, the lead capture forms make it easy to grow your email list. And the social media tools help you improve your engagement and reach.
HubSpot is a one-stop shop for all the tools you've been using prior to joining. You no longer need a separate tool for lead capture, or another to manage your social media. They make it easy to integrate your current marketing strategy with their top of the line tools.
HubSpot Automation
Last, but not least, HubSpot offers automation features to help you save time. Marketers are hustlers, but they don't have all the time in the world. The email marketing tool allows you to automate your email campaigns. The end goal of your pipeline is to land a sale and HubSpot's automation can send your leads through the deal with little effort on your part.
Team Step Up loves HubSpot, "HubSpot can help you to schedule optimal timing while keeping the sales funnel in mind."
In addition to their email automation, you can also set up your social media automation. When and what you post can be plugged in and scheduled with minimal work. This is a huge time saver! No longer do you have to manually send out emails or post to social media. You can set it up once and let HubSpot take care of the rest.
HubSpot is an all-in-one marketing tool that offers a wide range of features, making it easy to use and trackable. With its drag-and-drop editor, beautiful email templates, and automation features, HubSpot is the best marketing tool on the market!
What are your thoughts? Let us know in the comments below! And be sure to check out our other blog posts for more great tips and tricks.