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Nov 14, 20226 min read
Marketing Statistics You Need to Know for 2023
Before we know it, 2023 will be upon us. Is your company ready? Do you have a marketing strategy outlined for the new year? If you’re...
Nov 1, 20228 min read
Why Your Marketing Matters During a Recession
Recessions are difficult times for businesses. It is tempting to cut all costs that aren’t absolutely necessary for keeping the business...
Sep 1, 20223 min read
Why SEO and Online Content Are Important, Even in B2B Industries
Business-to-business (B2B) transactions are those made between businesses, often on the supply chain. Many B2B companies have been slow...
Jul 1, 20224 min read
Average Email Open Rate by Industry
The art and science of effective emailing has certainly evolved since the “old days” when marketers would send out bulk emails and hope...
Feb 24, 20224 min read
What’s the Difference Between B2B and B2C Social Media Marketing?
Social media draws in many businesses because it is free (unless they are running paid ads), but without an effective social media...
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